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The
Lead Member for Leisure and Arts introduced a report setting out
details of the programme of events planned for the 2022/23
financial year emphasising the need to proactively promote these
events to maximise attendance and the feel-good factor of the
Borough.
The
Lead Member for Communities and Engagement addressed the Committee
reiterating the importance of proactively promoting events to
attract visitors and build the economy.
During
the discussion, reference was made to (a) the need for interactive
thinking across Council departments to promote and publicise events
and (b) the resourcing of events by the Council and in partnership
with others.