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Appendix 1

Key Performance Indicators 2020-21

Status

Head of service

Performance Measures

Frequency

Good Performance

2019/20 Target

2019/20 Outturn

2020/21 target

A Thriving Place

existing

John Foster

Number of students benefitting from the museums educational service

Quarterly

Aim to Maximise

8,378

8,884

TBC

existing

John Foster

Footfall at the Museum and Visitor Information Centre

Quarterly

Aim to Maximise

65,000

98,314

TBC

existing

John Foster

Number of users at the Leisure Centre

Quarterly

Aim to Maximise

805,257

758,290

TBC

new

John Foster

User Satisfaction with the Hazlitt

Quarterly

Aim to Maximise

N/A

N/A

75%

existing

John Foster

Percentage of vacant retail units in the town centre

Annual

Aim to Minimise

11%

N/A

TBC

existing

John Foster

Footfall in the Town Centre

Quarterly

Aim to Maximise

11,836,415

10,994,050

TBC

existing

Sheila Coburn

Business Rates income from the Town Centre

Annual

Aim to Maximise

Information only PI

£21,720,949.25

Information only PI

existing

Mark Green

Total value of business rateable properties

Annual

Aim to Maximise

Information only PI

£147,123,115.00

Information only PI

existing

John Foster

Number of visits per month to Visit-Maidstone.com

Quarterly

Aim to Maximise

367,535

334,556

TBC