Issue - meetings

Tourism Destination Management Plan Update

Meeting: 06/03/2018 - Heritage, Culture and Leisure Committee (Item 125)

125 Tourism Destination Management Plan Update pdf icon PDF 64 KB

Additional documents:


Mrs Laura Dickson, the Visitor Economy Development Manager, updated the Committee on the Tourism Destination Management Plan (DMP).


It was highlighted to the Committee that:


·  A successful stakeholder engagement event ‘Maidstone is Great’ was held on 20 November 2017.


·  There was no additional budget for the DMP in 2017/18 or 2018/19. The annual tourism service marketing budget would be used to support work relating to the DMP.


In response to questions from the Committee, Mrs Dickson replied that:


·  Without the DMP quite a number of the projects would not have gone ahead. Collaboration between partners had never happened in the same way as it had done through the DMP.


·  The three year DMP Action Plan would be reviewed in September 2018. The DMP itself was a live document that would continue when the Action Plan was completed.


The Committee requested that the interface between Officers and Stakeholders was reviewed in order to ensure that the Plan was robust so that past considerations were not revisited if the membership of the DMP changed. The Committee also requested that the varying success rates of the four areas of the action plan be reviewed to see how performance could be improved and to look at who was involved in each area.




1.  That the interface be reviewed to ensure that the DMP was robust.


2.  That the varying success rates of the four areas of the Action Plan be reviewed.


Voting: Unanimous