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APPENDIX 2
ERL: Quarter 4 Performance Report
Key to performance ratings
Direction |
|
|
Performance has improved |
|
Performance has been sustained |
|
Performance has declined |
N/A |
No previous data to compare |
RAG Rating |
|
|
Target not achieved |
|
Target slightly missed (within 10%) |
|
Target met |
|
Data Only |
Performance Summary
Green |
Amber |
Red |
N/A[1] |
Total |
|
KPIs |
0 |
0 |
3 |
3 |
6 |
Direction |
Up |
No Change |
Down |
N/A |
Total |
Last Quarter |
3 |
0 |
2 |
1 |
6 |
Last Year |
4 |
0 |
1 |
1 |
6 |
· None of the targetable quarterly key performance indicators (KPIs) reportable to this Committee achieved their Quarter 4 (Q4) target1.
· Compared to last quarter (Q3 2021/22), performance for 60% 3 of 5 KPIs have improved and 40% 2 of 5 have declined1.
- Compared to last year (Q4 2020/21), performance for 80% 4 of 5 KPIs have improved and 20% 1 of 5 have declined1.
Economy
Performance Indicator |
Q4 2021/22 |
||||
Value |
Target |
Status |
Short Trend (Last Quarter) |
Long Trend (Last Quarter ) |
|
Footfall in the Town Centre |
2,263,246 |
2,840,740 |
|
|
|
Percentage of vacant retail units in the town centre |
Annual KPI |
An indicator is massively affected by changing customer shopping patterns and behaviours. Closure restrictions during the pandemic resulted rising internet sales and it has changed people’s confidence in returning to the high street.
This may also be related to the early effects of the rise in living costs and spending priorities. This is reflected in the town centre footfall figures which are improving but have not yet reached pre-pandemic levels. These sectors are also most affected by vacant employment positions as people who traditionally worked in these sectors found new jobs and careers due to Covid closure restrictions making it harder to recruit.
Percentage of unemployed people in Maidstone (out-of-work benefits) [NOMIS] |
|||||
|
Value |
Target |
Status |
Short Trend (Last Month) |
Long Trend (Last Year) |
January 2022 |
3.6% |
2.1% |
|
|
|
February 2022 |
3.6% |
2.2% |
|
|
|
March 2022 |
3.5% |
2.2% |
|
|
|
Number of youths unemployed (18-24) |
|||||
|
Value |
Target |
Status |
Short Trend (Last Month) |
Long Trend (Last Year) |
January 2022 |
660 |
373 |
|
|
|
February 2022 |
665 |
373 |
|
|
|
March 2022 |
655 |
373 |
|
|
|
Unemployment in youth continues to fall slowly every month. The number of youths unemployed in January 2022 is 34.7% lower than the number of youths unemployed in January 2021. However, it is still significantly higher than the pre-pandemic figure of 410 (January 2021).
House Prices in Maidstone – January 2022 |
||||
House Type |
Average price |
Target |
Short Trend (Last Month) |
Long Trend (Last Year) |
All properties |
£341,976.00 |
|
|
|
Detached Houses |
£593,704.00 |
|
|
|
Semi-detached Houses |
£371,516.00 |
|
|
|
Terraced Houses |
£284,925.00 |
|
|
|
Flats & Maisonettes |
£186,880.00 |
|
|
|
Prices for all properties saw growth in January 2021 and have continued to increase since then. The highest increase in the category was for Detached Houses, with an increase of 5.7% against December 2021 (£565,699.00) and an increase of 9.1% against November 2021 (£535,898.00). Flat and Maisonettes saw a growth of 5.6% in price in January 2022 against December 2021 (£176,380.00) and a growth of 8.4% against November 2021 (£171,248.00). All other house types saw growth in price within 10% measuring against December 2021 and November 2021.
Number of properties sold in Maidstone October 2019 – December 2021 |
|
At the time of writing this report, volumes have not yet been published by HM Land Registry for quarter four of 2021/2022, so figures are provided up until December 2021. In December 2021, the number of properties sold in Maidstone saw a decline of (22.1%) when compared with November 2021 (109, down from 140). In November however, houses sold increased by 53.6% to October 2021 (140, up from 65). When compared December 2021 to the same month pre-pandemic (2019), the sales of properties had decreased (225, down to 109).