Mrs
Laura Dickson, the Visitor Economy Development Manager, updated the
Committee on the Tourism Destination Management Plan
(DMP).
It was
highlighted to the Committee that:
·
A successful stakeholder engagement event
‘Maidstone is Great’ was held on 20 November
2017.
·
There was no additional budget for the DMP in
2017/18 or 2018/19. The annual tourism service marketing budget
would be used to support work relating to the DMP.
In
response to questions from the Committee, Mrs Dickson replied
that:
·
Without the DMP quite a number of the projects would
not have gone ahead. Collaboration between partners had never
happened in the same way as it had done through the DMP.
·
The three year DMP Action Plan would be reviewed in
September 2018. The DMP itself was a live document that would
continue when the Action Plan was completed.
The
Committee requested that the interface between Officers and
Stakeholders was reviewed in order to ensure that the Plan was
robust so that past considerations were not revisited if the
membership of the DMP changed. The Committee also requested that
the varying success rates of the four areas of the action plan be
reviewed to see how performance could be improved and to look at
who was involved in each area.
RESOLVED:
1.
That the interface be reviewed to ensure that the
DMP was robust.
2.
That the varying success rates of the four areas of
the Action Plan be reviewed.
Voting:
Unanimous